Experience Economy

 

Experimentalism is aspirational and fun. We like to share what we do rather than what we have. We’ve got the basic things. We want the next thing: the story that comes with it. We are always looking for a “you-had-to-be-there” type of moment that add meaning and value to our life.
 

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Check here to navigate our full list of 48 Mentality & Behavioral Groups for value creation, full of insights and needstates, written from a human-centered perspective by our partner Andrea Lobo.

 

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