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Search results for "ted"

20 Unsolicited Pieces of Advice for Entrepreneurs Entrepreneurship is a journey filled with highs and lows, requiring not just a great idea but also the grit, determination, and wisdom to navigate its challenges. Paco Ceo, the... read more ›
CAMPUS PARTY 2016 Unsolicited Pieces of Advice from Entrepreneuras.com - Guadalajara - July 2016 Ivan Babic shares unsolicited pieces of advice from his comic entrepreneuras.com at Campus Party 2016 in Guadalajara,... read more ›
GRUPO FNX Unsolicited Pieces of Advice for Entrepreneurs - Mexico City - 2016 Ivan Babic shares 10 unsolicited pieces of advice for entrepreneurs coming from his own experience in life and business. Take them...... read more ›
Momlancers and Business as Unusual have joined efforts to create a new line of services, The Innovation Moms, an army of more than 10 thousand women ready to act in Mexico for your business needs. Momlancers is an organization... read more ›
Human-Centered Value Creation https://www.youtube.com/watch?v=ZffKvkz6ULI In the dynamic and ever-evolving marketplace of today, the concept of value has transcended the simplistic transactional viewpoint, morphing into a more... read more ›
Innovation-Driven Business In the rapidly evolving landscape of global commerce and technology, businesses that stand the test of time are those that embrace innovation as a core component of their strategy and operations.... read more ›
People: the 5th P of Marketing The evolution of marketing in the digital age has fundamentally shifted the way businesses approach product development, promotion, and customer engagement. Traditional marketing models, heavily reliant... read more ›
Behavioral Trends on the Rise In a world where societal norms and consumer behaviors are constantly evolving, understanding the emerging trends and the diverse groups driving these changes is crucial for any business aiming to stay... read more ›
The Future of In an era marked by rapid technological advancements, shifting societal norms, and evolving consumer behaviors, understanding the trajectory of your industry is more crucial than ever. "The Future of " conference... read more ›
THE WHEEL is one of our proprietary methodologies for Human-Centered Value Creation and agile innovation. Its principles rely on these three pillars: FOCUS HUMAN-CENTERED SIMPLE Our... read more ›
Decoding Digital Marketing In today's hyper-connected world, digital technology permeates every aspect of our lives, from the way we communicate and access information to how we shop and entertain ourselves. Despite this... read more ›
Becoming a Trendwatcher In the dynamic landscape of consumer behavior, technology, and global culture, the ability to identify and understand emerging trends is invaluable. Trendwatching, or coolhunting, is not just about keeping up... read more ›
The Art of Storytelling In today's saturated market, where consumers are bombarded with endless streams of information, the art of storytelling emerges as a beacon for brands striving to capture attention and forge meaningful... read more ›
The Art of Negotiation Negotiation is an essential skill in the business world, pivotal not just for closing deals but also for resolving conflicts, building relationships, and navigating the complex dynamics of organizational and... read more ›
Brands with a Purpose In an era where consumer expectations are higher than ever, the success of 21st-century brands hinges on more than just the quality of their products or services. Today's consumers are seeking deeper, more... read more ›
Moments-Based Marketing Strategies In today's information-saturated society, the traditional marketing playbook, focused on capturing attention through interruption, is losing its efficacy. Consumers, overwhelmed by the deluge of... read more ›
Office Hacks for Hyper Productivity In the hustle and bustle of modern days, where every minute counts, mastering the art of productivity is crucial. While most professionals are familiar with the basic tools and routines of office... read more ›
RedEmprendia is a university network that develops international programs to support the creation, growth and consolidation of businesses based on talent and knowledge generated at the University. Formed by 28 universities from 8... read more ›
Post-Digital transformation is about our own personal view of the digital transformation of companies with people at the core of the process. Post-digital is the term to pinpoint the human-centered approach in the digital era, full of... read more ›
UNIVERSIDAD NACIONAL DE COLOMBIA (UNAL) Human-Centered Value Creation Workshop - September 2019 Andrea Lobo and Ivan Babic share with UNAL students, teachers and mentors their vision on how to create real... read more ›
ENTREPRENUP - MASTERGRIND Human-Centered Value Creation (Mexico - 2019) We had a great time last night giving our conference "Human-Centered Value Creation" in Entreprenup Mastergrind. Thanks to Entreprenup and... read more ›
UNIVERSIDAD NACIONAL AUTÓNOMA DE MÉXICO (UNAM) Human-Centered Value Creation Workshop - June 2019 Andrea Lobo and Ivan Babic share with UNAM students, teachers and mentors their vision on how to create real... read more ›
From Trend-Watching and Market Analysis to In-Depth Interviews, we help you detect Trends, Tensions, Insights and Needstates for your Innovation and Value Creation Processes. Welcome to the forefront of innovation and value creation.... read more ›
For our startups and ideas incubation service, we use our own methodology called the HUMAN-CENTERED ENTREPRENEURSHIP. Following a 4 steps approach, always from the consumer's perspective, we are capable of walking the talk from just an... read more ›
UNIVERSIDAD NACIONAL AUTÓNOMA DE MÉXICO (UNAM) Human-Centered Value Creation Workshop - May 2019 Andrea Lobo and Ivan Babic share with UNAM students, teachers and mentors their vision on how to create real... read more ›
In the dynamic landscape of business and marketing, the race to not only reach but truly connect with your audience has never been more challenging. Our Human-Centered Acceleration service is meticulously designed to revolutionize your... read more ›
Full transformation of companies into Exponential Organizations using our 10 STEPS approach to a Human-Centered Innovation-Driven Business Transformation, involving human resources, innovation, marketing, sales, products, operations,... read more ›
Andrea Lobo There’s people in this world with a natural ability to empathize with others and fully understand them within the fraction of a second. There’s people with the superpower to foresee the future and predict how people... read more ›
Ivan Babic “If everything you do, you do it FOR THE GOOD OF THE PEOPLE, you will find the congruence in your life that allows you to create desirable and profitable world-class business ideas, and become a better human being in... read more ›
PEPSICO LATIN AMERICA Human Decoded (Cancun, Mexico - 2019) Human Decoded: a journey to explore the depths of the human beings, to understand the human behind the consumer. An interactive art exhibition created with... read more ›
INC CROWDED & INSTITUTO TECNOLÓGICO Y DE ESTUDIOS SUPERIORES DE MONTERREY Human-Centered Value Creation (Guadalajara - 2019) INC CROWDED is the Startup Festival of the Tecnológico de Monterrey Campus Guadalajara,... read more ›
Regina Cabal The essence of innovation and entrepreneurship often lies in seeing the world not just as it is, but as it could be. This visionary perspective is embodied by Regina Cabal, the Chief Innovation Officer at Business as... read more ›
PEPSICO LATIN AMERICA Human Decoded (Mexico - 2019) Human Decoded: a journey to explore the depths of the human beings, to understand the human behind the consumer. An interactive art exhibition created with PepsiCo... read more ›
The Human-Centered Approach https://www.youtube.com/watch?v=ZffKvkz6ULI There was a time in history when you created a product or service and then wondered to whom you will sell it to. The maximum business premise was: expand your... read more ›
HOST-A-PET Winner Masschallenge (Mexico 2018) CELEBRATION MODE ON! We are very excited and proud of our client HOST-A-PET for winning the FIRST PLACE in the largest and most important business acceleration... read more ›
FESTIVAL DE ANTIGUA Human-Centered Creative Innovation (Guatemala - 2018) Times have changed and so has the balance of power in the business world. Today people have the power to decide whether a brand is going to... read more ›
INXAIT MARKETING SCHOOL The Art of Storytelling Workshop - August 2018 The Art of Storytelling - 2 days workshop. In an infoxicated world, where everyone screams at once and the new consumer has consciously opted... read more ›
DEVÓRAME OTRA VEZ Human-Centered Value Creation (Mexico - 2018) The Human-Centered Approach represents a radical paradigm shift. Originally created as a psychotherapy method, when used in the business world as a... read more ›
CHANEL MAKEUP Ideation, Problem-Solving, Innovation Sessions & Marketing Plan Using our innovation methodology GAP & BRIDGES™, and in collaboration with WAVEMAKER and other WPP agencies in Mexico, we facilitated a... read more ›
TIERRA DE MONTE The Art of Negotiation (2018) After developing their value proposition in MassChallenge batch 2017, Tierra de Monte hired us for a negotiation workshop with their sales force. The Art of Negotiation... read more ›
CITIBANAMEX Digital Marketing Day - Monterrey - October 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
NATIVO DIGITAL Becoming a Coolhunter - Session Four - July 2017 Nativo Digital incorporated our Behavioral Trends, full of Human-Centered Post-Demographic insights and needstates, to their strategic planning process,... read more ›
NATIVO DIGITAL Becoming a Coolhunter - Session Three - July 2017 Nativo Digital incorporated our Behavioral Trends, full of Human-Centered Post-Demographic insights and needstates, to their strategic planning... read more ›
CITIBANAMEX Digital Marketing Day - Querétaro - June 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
NATIVO DIGITAL Becoming a Coolhunter - Session Two - June 2017 Nativo Digital incorporated our Behavioral Trends, full of Human-Centered Post-Demographic insights and needstates, to their strategic planning process,... read more ›
CITIBANAMEX Digital Marketing Day - Chihuahua - June 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
NATIVO DIGITAL Becoming a Coolhunter - Session One - June 2017 Nativo Digital incorporated our Behavioral Trends, full of Human-Centered Post-Demographic insights and needstates, to their strategic planning process,... read more ›
CITIBANAMEX Digital Marketing Day - Torreon - April 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
CITIBANAMEX Digital Marketing Day - Culiacan - April 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
CITIBANAMEX Digital Marketing Day - Veracruz - April 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
CITIBANAMEX Digital Marketing Day - Merida - April 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the next... read more ›
CITIBANAMEX Digital Marketing Day - Hermosillo - March 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
CITIBANAMEX Digital Marketing Day - Leon - March 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the next... read more ›
CITIBANAMEX Digital Marketing Day - Puebla - March 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the next... read more ›
CITIBANAMEX Digital Marketing Day - Guadalajara - March 2017 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to the... read more ›
STARTUP MEXICO - SWITCH 2016 Trends-Driven Entrepreneurship - Leon - December 2016 Behind every successful startup and consolidated business, there's a huge dose of desirability. That is not a matter of chance, as... read more ›
CITIBANAMEX Digital Marketing Day - Mexico City - November 2016 Small and Medium Businesses in Mexico are looking for knowledge on how to take more advantage of the digital world. Citibanamex is helping them get to... read more ›
Fotografía por Pixabay   MÁS ALLÁ DE LA (ESCUETA Y LIMITADA Y ABURRIDA Y FRÍA) TECNOLOGÍA. Cada vez que mencionamos la palabra innovación, nos solemos remitir erróneamente a batas blancas, laboratorios, tubos de ensayo,... read more ›
POSiBLE MEXICO MARKETING WORKSHOP - Mexico City - July 2016 Ivan Babic leads the marketing workshop for POSiBLE Mexico, the biggest entrepreneurial contest in Mexico, part of Fundación Televisa. "Marketing is no... read more ›
Business as Unusual has a new partner: POSiBLE Mexico, the biggest entrepreneurial contest in Mexico, part of Fundación Televisa, looking for the best high-impact startups all over the country. We are evaluators, and we have... read more ›
In the HUMAN-CENTERED approach, the real value of an idea relies on the impact it has on people's lives. In that sense, we can use the VITAMIN or ASPIRIN metaphor to understand if an idea is good or not, understanding that a GOOD... read more ›

GRUPO FÓRMULA START MÉXICO - Mexico City - December 2015 An unusual appearance in usual media. Start Mexico, a TV program about entrepreneurship, invited us to talk about our Unusual Methodology, and the value of... read more ›