Chanel MakeUp – Ideation, Innovation, Problem-Solving & Marketing Plan – May 2018

CHANEL MAKEUP
Ideation, Problem-Solving, Innovation Sessions & Marketing Plan

Using our innovation methodology GAP & BRIDGES™, and in collaboration with WAVEMAKER and other WPP agencies in Mexico, we facilitated a 2 days workshop with Chanel Makeup to define the core challenges of the brand and detonate ideas for problem-solving, ideation, and innovation a Human-Centered perspective to add to their marketing plan.

CHANEL MAKEUP – chanel.com/makeup
Mexico City – May 2018